ABOUT
The Rise of African Luxury
A New Dawn in Global Opulence Africa is redefining the concept of luxury, showcasing a blend of rich cultural heritage, innovative design, and premium experiences.
Be Africa Luxury stands at the forefront of this movement, offering a platform that connects a diverse global audience with Africa’s finest. Our curated selection of fashion, art, and lifestyle products highlights the work of emerging and established African creatives, offering them a gateway to the global marketplace.
What We're All About
Be African luxury is more than just aesthetics; it’s a story of resilience, innovation, and authenticity.
From the intricate beadwork of Maasai artisans to the contemporary designs of diasporan creators, Africa’s influence on global culture is undeniable. Through music, fashion, and art, the continent continues to inspire and shape global trends while retaining its unique identity.
Meet the Founders.
Be Africa Luxury was founded by Barkue Tubman Zawolo and Karton Zawolo, a dynamic duo with over a decade of experience shaping West Africa’s creative and premium lifestyle landscape. With a background spanning marketing events, real estate development, architecture, advertising, fine dining, and culinary entertainment, the Zawolos bring a wealth of expertise to the platform. Their roots in entertainment, music, film, clubs, and hospitality further deepen their understanding of how to craft unique and memorable experiences. Their shared vision for Be Africa Luxury is inspired by their passion for connecting the world to Africa’s timeless riches, cultural influence, and premium innovations. By drawing on their extensive experience, Barkue and Karton have created a platform that not only celebrates African heritage but also paves the way for emerging creatives to thrive globally.
Barkue Tubman-Zawolo
Co - Founder
Who We Are
"Real luxury is understanding quality, and having the time to enjoy it."
Be Africa Luxury seeks to create a space where every product, service, or experience reflects the heart of Africa; innovative, proud, and rooted in heritage. Join us in this journey to celebrate and elevate African excellence.
Be Africa Luxury embodies this spirit by amplifying African creators’ voices, connecting them with international markets, and redefining how the world experiences African premium culture. Beyond being a marketplace, we are a movement—a celebration of Africa’s timeless riches and the forward-thinking vision of its people. With a commitment to shared ownership and narrative change.